aura-blockchain-prada-cartier
Crypto Consumer & Retail

Aura and Arianee: Louis Vuitton, Prada, Cartier Get More Authentic with blockchain

The three biggest names of the luxury world, LVMH (Louis Vuitton, Dior, Tiffany, and more), Prada, and Richemont (Cartier, Dunhill, and more), recently came together to an extraordinary meeting. The topic was how to authenticate and validate their original products permanently using blockchain technologies. The outcome was the formation of the private blockchain consortium, Aura….